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FundReady SA

Done-for-you funding and tender readiness toolkits, sold through a live storefront.

Result

Live catalogue and checkout on Acalytica + Paystack.

The problem

Most small South African businesses miss funding and tenders not because they don't qualify, but because the paperwork is a wall — they don't know which documents they need or how to present them. The knowledge exists; it just isn't packaged in a way anyone can buy and use today.

What we built

FundReady turns that paperwork into products. A landing site with a funding-readiness wizard qualifies visitors, then sells a ladder of digital toolkits — a free readiness checklist as top-of-funnel, then a Funding Toolkit, a Tender Pack and career kits. Checkout runs on Acalytica + Paystack, and a Pinterest engine drives free traffic into the funnel.

Highlights
  • Product ladder from a free checklist up to paid Funding and Tender packs
  • On-site funding-readiness wizard that qualifies and routes buyers
  • Live checkout on Acalytica + Paystack
  • Pinterest traffic engine for free top-of-funnel reach
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